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Another AI Setback For Apple — Siri's New Features Reportedly Delayed

NDTV Profit·12 February 2026·14h ago1 min read0 views
Another AI Setback For Apple — Siri's New Features Reportedly Delayed

Apple's Siri is facing significant challenges as the rollout of its new features has reportedly been delayed. Despite the company's ongoing efforts to enhance the virtual assistant, users have experienced frequent issues, including slow responses and inconsistent accuracy when handling queries. This setback comes at a time when competition in the AI space is intensifying, with rivals like Google Assistant and Amazon Alexa continuing to improve their functionalities. The delays not only hinder Apple’s innovation timeline but also raise concerns about its ability to keep pace with advancements in artificial intelligence. Observers note that Siri's current performance issues could impact user satisfaction and loyalty as consumers increasingly seek intelligent and responsive digital assistants. As Apple works to address these problems, the tech giant remains under pressure to deliver a more reliable AI experience to remain competitive in the rapidly evolving market.

Originally reported by NDTV Profit. Read original article

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